The Pursuit Newsletter Issue #6

Thursday, October 26, 2023

The Pursuit Newsletter Issue #6

Hello Fellow Newsletter Business Owner,

Welcome to The 6th Issue of The Pursuit Newsletter!

We hope you are having a great week, and are looking forward to today’s issue!

To provide you with a more engaging newsletter experience as a subscriber…

We have added a brand new section that will give you the ability to interact with us on a more personal level via email.

The easiest way for us to do this was to create a brand new section that will be included in the newsletter going forward.

The new name for the new section is: “Question Of The Day”

Have fun checking out that section, and have a great rest of the week!

The Pursuit Newsletter Team

P.S. If you have a new idea about how we could create a more valuable newsletter reading experience for you, please hit “reply” on this email and let us know! We want to do everything we can to make this newsletter as valuable as possible for you…as you build your newsletter business!

P.P.S. Did A Friend Email You This Newsletter? Click Here To Subscribe!

Table Of Contents For The Pursuit Newsletter Issue #6

1. Reminders For The Pursuit Newsletter Community

2. Rapid Fire Newsletter Business Building Tip

3. Question of The Day

4. Need More Subscribers? Read This Section!

5. Final Reminders From The Team

Section: Reminders For The Pursuit Newsletter Community

Below you will find specific reminders that will always be relevant for you to stay on top of as a new or current subscriber.

Reminder #1: The First Four Newsletter Issues

Below are the direct links to the first four newsletters that we published.

The first four newsletter issues we published create the powerful foundation that we know you need when building a newsletter business…regardless of where you are currently starting from.

Every single one of these newsletters will always be valuable and relevant to you on your journey.

If you haven’t already done so…

Make sure you open up, and go through each one of these issues on your own time when it makes sense for you to do so!

Reminder #2: Read This If You Are A Brand New Subscriber

If you are a brand new subscriber to The Pursuit Newsletter…

By taking the time to read this page (linked above), you will be provided with the solid foundation you need to get the most amount of value from our site, in the shortest time possible.

Reminder #3: Looking For A Previous Newsletter Issue?

If you are looking for a previous newsletter issue that we published, this is the link you need to click.

Yes…Every single newsletter we create is published on the homepage of our website, but sometimes it is difficult to find the one you are looking for. That is why we created this specific page for you and other loyal subscribers.

Reminder #4: Looking For A Previous Website Article?

If you are looking for a previous article that we published on our website, this is the link you need to click.

The first 16 articles that we published on our website were created before we launched our email newsletter. Every single one of these articles will add an immense amount of value to you as you start, build and grow your newsletter business into a success.

Reminder #5: Interested In Advertising With Us?

We know that you may not be an ideal advertiser for us, but we realize that you may know others who would be interested. Feel free to share this link with those who you believe would be a good fit as an advertiser for us.

Reminder #6: Have Feedback? Hit “Reply” On This Email

If you have any feedback whatsoever about our entire newsletter (or website), please hit reply or send us an email! We want to serve you to the best of our ability as a loyal subscriber of ours.

Section: Rapid Fire Newsletter Business Building Tip

Every week we will include one actionable newsletter business building tip in this section. This “Rapid Fire Tip” will always have a direct impact on your business. After you execute the idea, let us know what happened by replying to this email. We want to make sure that we are helping you grow!

Tip: Create Newsletter Content Around FAQ’s In Your Market

If you are having a difficult time creating newsletter content for your business (regardless of the kind of newsletter you are building), pay attention to this section very closely.

One of the easiest, (and most effective ways) to create fresh and new content for your subscribers, is to use the “frequently asked questions” that you know your subscribers are asking right now…as inspiration to create the content for your website and newsletter in the future.

How do you do this in a step-by-step manner?

Step #1: “Put On Their Shoes” - Take the time to put yourself in the shoes of your community and “sit with the reality” that they are living inside of right now.

Step #2: “Think From Their Perspective” - Take the time to think about the questions and problems that your community is having, and write down everything that comes to mind.

Step #3: “It’s Time To Create” - Given everything you thought about and created from step #1, and step #2…now it is time to look at everything you wrote down, and figure out either the specific articles you can write and publish, or think about new sections you can create in your newsletter that will address these specific issues or challenges on a continual basis.


You may or may not have already figured out by now, but we as the Pursuit Newsletter Team already know that “creating content” is a very difficult thing to tackle for some newsletter owners.

This is why we decided to make today’s “Rapid Fire Newsletter Business Building Tip” around this specific challenge.

See how that works? 😁 

In closing…

Use this way of “thinking” and “executing” to create amazing content that you know your newsletter subscribers, and community will love you for.

It will never hurt you to approach your “content creation sessions” in this fashion, and you will find great value in following this process step by step!

As a team, we look forward to seeing what you create, and would love for you to send us your most recent newsletter for us to check out.

Who knows…

If we like your newsletter that you send us, and believe that you are following our guidance from past newsletters effectively, it may be included in the next issue of The Pursuit Newsletter that will be sent on November 9, 2023!

Section: Question Of The Day

If you are inspired to answer the question of the day, hit reply on this email. As a team, we look forward to reading what you send us. If you don’t want us to publish your answer in a future issue, please let us know when you send us your reply.

Question Of The Day

Where are you right now with your newsletter business, and what is the next thing that you need help accomplishing?

Example Answer: “I just found your website, and am still trying to figure out WHO I want to create my newsletter for. Then…I need help figuring out what comes after that!”

Section: Need More Subscribers? Read This Section!

Every week we will include one actionable tip, strategy or method that will directly impact the growth of your newsletter subscriber list. Helping you effectively grow your newsletter subscriber list is important to us, which is why we will always include this section in every single newsletter issue!

Execute This: Attend Industry Events (Related To Your Topic)

When choosing to attend live events to build your newsletter business…

It is essential that you do a good job on the front end of the event researching how the event will run from “day to day.”

When you are clear on how it will run from day to day, and the many elements that will be included, then you will be able to effectively figure out exactly how to get the most out of it for your business.

When you decide to attend one of these events…

We recommend thinking about these specific elements below that will happen during the event, and execute things accordingly on your end that are in alignment with helping you achieve your newsletter business’s goal (in this case…generating more subscribers).

Element #1 - Think about how you want to leverage every personal connection you make to inspire them to sign up for your newsletter right then and there. (have a plan to do that with individuals in a non-threatening way where they make it their idea to sign up).

Element #2 - If there are specific advertising opportunities you could take advantage of at the event to directly promote your newsletter, and the frame/context of the specific advertising placement is in alignment with your newsletter’s landing page, figure out the best way to implement and execute it.

Element #3 - Bring specific marketing assets (leave behinds and/or business cards) that inspire people to visit your newsletter’s sign up page after the event is over.

Element #4 - Figure out who it would be smart for you to seek out and meet at the event…where you could potentially create a win/win relationship with them to collaboratively add value to each other.

Element #5 - By looking at the industry event itinerary across the multiple days of the event, and by paying attention to how it runs from day 1 through the end of the final day, think about all of other opportunities that make sense to leverage for you when it comes to growing your newsletter subscriber list. This is where your creativity will thrive! There are so many ways to maximize your time and money at big industry events depending on the topic of your newsletter.

At the end of the day…

One key benefit to using industry events to grow your subscriber list is that most of the subscribers that will join your newsletter list will have personally met you before signing up.

This creates a really profound connection between you and that subscriber that can potentially lead to even better things in the future!

Ok…it’s now time to take action!

Figure out what industry event you will attend next, and put the things in place to make it happen!

If you feel inspired…

Feel free to let us know what industry event you are planning to attend in the future to help you build your newsletter business by hitting “reply” on this email!

Section: Final Reminders From The Team

Every week, we will always close out our newsletter with the “final reminders” that we want to make sure you are aware of as a member of our community. The reminders in this section will change on a more frequent basis, and should never be “skipped over” due to the kind of content we plan on including in this section in the future.

Final Reminders For Newsletter Issue #6

Final Reminder #1: Thursday November 9, 2023 is when the next issue of The Pursuit Newsletter Will Be Sent - Make sure to set up a calendar reminder!

Final Reminder #2: We are still currently seeking a founding advertiser for The Pursuit Newsletter. This advertiser will get special privileges that won’t be given to any other advertiser in the future. Click Here, and scroll down to the “P.S. Section” at the bottom of the page for details.

Final Reminder #3: If you have any issues implementing or executing anything in our newsletter today, please let us know. We are here to help you create success.

Final Reminder #4: If you need a direct link to the previous issue of The Pursuit Newsletter click here.

Final Reminder #5: Again…if you are a brand new subscriber, and are just getting started in this business, make sure you click here to start your journey with us. You won’t regret it, we promise!

See You In The Next Issue,
The Pursuit Newsletter Team

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